Even a black cat can count on its lucky star to win EuroMillions! Why wouldn’t you?
Fuel, the creative agency behind this ad wanted something quite ludicrous, surreal, definitely superfluous, while keeping it simple and objective.
The idea behind a classic luxurious, white and gold cat room is something that can only exist within the reality of the super superfluous rich.
Black cats have always been tied to bad luck, so for this special “Friday 13th” 54 Million Euromillions prize, every piece was set. Black and gold. Some say it’s even gourmet eh!…
Client – Jogos Santa Casa
Agency – Fuel
Production – Nebula
Directors – Miguel Madaíl de Freitas
Client – Jogos Santa Casa
Agency – Fuel
Production – Nebula
Directors – Miguel Madaíl de Freitas
3D – Afonso Amaro | João Jacinto | Miguel Madaíl de Freitas
Compositing – Afonso Amaro | Miguel Madaíl de Freitas